|
The ''Daily Chronicle'' was a British newspaper that was published from 1872 to 1930 when it merged with the ''Daily News'' to become the ''News Chronicle''. ==Foundation== It was developed by Edward Lloyd out of a local newspaper that had started life as the ''Clerkenwell News and Domestic Intelligencer'', set up as a halfpenny 4-page weekly in 1855.〔''Dictionary of Nineteenth-Century Journalism'', by Laurel Brake and Marysa Demoor (2008), p.128. See also http://www.edwardlloyd.org/dc.htm〕 Launched after the duties on advertising and published news had been abolished in 1853 and July 1855, it specialised in small personal ads. At first, the paper carried about three times as much advertising as it did local news. As this formula proved popular, it grew in size and frequency and often changed its name to match. In 1872, it finally changed from the ''London Daily Chronicle and Clerkenwell News''〔For the years 1856-71, see http://www.britishnewspaperarchive.co.uk/search/results?newspapertitle=clerkenwell%20news&sortorder=dayearly〕 to plain ''Daily Chronicle''. It was then being published daily in eight pages, half of which were news and half advertising. Edward Lloyd was keenly interested in advertising. It had the potential to generate substantial income for the paper and so allow the cover price to be kept low. It later contributed about 40% of ''Chronicle'' revenues. The lobby at 81 Fleet Street served as an informal labour exchange where advertisers and targets would search each other out in person. 抄文引用元・出典: フリー百科事典『 ウィキペディア（Wikipedia）』 ■ウィキペディアで「Daily Chronicle」の詳細全文を読む スポンサード リンク
|